PL | EN
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Data Management Platform

The biggest cloud collection on Internet users

  • Increases the effectiveness of online advertising
  • Provides information on users
  • Optimises online sales
  • Enhances CRM systems

Principles of operation

The behavioralengine.com platform helps to monetise big data collections. The service is provided in the cloud and is extremely simple to use.

We collect the following data:

  • websites
  • social networks
  • offline databases
  • others

We integrate and process data

We provide web users’ profiles

1st party data

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1st party data is a data processing service designed for large publishers that want to increase the efficiency of their advertising space. The service is available in the cloud; it is easily scalable and offers the highest security level.

The publisher remains the sole owner of its data and retains full control over it. At the same time the publisher has access to the latest technology to profile its users, and can expand its range using Real-Time Bidding.

  • State-of-the-art technology
  • Full control over data
  • Unlimited scalability
  • Reliability and security

3rd party data

3rd party data is a data processing service for all publishers that want to increase their revenues. The service is available in the cloud; it is automatically scalable and completely maintenance-free.

Publishers’ data is monetised on leading advertising platforms operating in the Programmatic Buying model. The latest user profiling technology maximises revenue in all available sales channels.

  • Higher revenue
  • Full anonymity
  • Unlimited scalability
  • Reliability and security

Offer

1st party data 3rd party data
Settlement model Pay-as-you-go Revenue-share
Description of the service Publisher pays for processed data Publisher earns from data-sharing

1st party data

The 1st party data service is settled using the pay-as-you-go model and its cost depends solely on the amount of data that is processed. The service is provided in the cloud and does not require any additional resources from the client.

3rd party data

The 3rd party data service is settled using the revenue-share model and the publisher receives revenue from data sales. The service is provided in the cloud and does not trigger any additional costs for the publisher.

Characteristics

100%

We only collect hard data that we are able to verify based on a range of different sources.

Antibot

We detect all anomalies in users’ behaviour and eliminate artificial traffic.

User graph

We analyse the relations between users and can reach people from their immediate environment.

Numbers

The first and the biggest data platform in CEE

40M+

unique users

500K+

websites

5K+

analysed features

5TB+

of data daily

Taxonomy

25+M
General
interests
25M+ UU
Purchase intentions
15M+ UU
Demo-
graphics
40M+ UU
Geolocation
40M+ UU
Social media
10M+ UU
Meta-
information
40M+ UU

Media

Partners

Adexon
Adform
Advice
Amnet
Businessclick
Doubleclick
Goldbach Audience
Inis
OAN
TVN
Openrate
Sarigato

Cloud Technologies S.A.

1

market leader

2

years on the market

4

pillars of business

25+

people in the team

74.5M+ €

current capitalisation

4.4M €

revenue

2.1M €

net profit

Cloud Technologies S.A. is the online advertising leader in the Big Data Cloud Computing segment. The company has unique competencies in optimising advertising campaigns based on Programmatic Buying.

Since 18 May 2012, Cloud Technologies S.A. has been listed on the NewConnect market at the Warsaw Stock Exchange.

Contact Details

Cloud Technologies S.A.
ul. Kruczkowskiego 2
00-412 Warsaw
+48 225353050
biuro@cloudtechnologies.pl
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Innowacyjna Gospodarka
Cloudtechnologies

Dotacje na innowacje

Projekt współfinansowany przez Unię Europejską z Europejskiego Funduszu Rozwoju Regionalnego

Unia Europejska